BLOG
More Leads Won’t Fix Your Problems
More Leads Won’t Fix Your Problems The Achilles Heels of the Fitness Industry As a personal trainer, gym owner, or fitness professional, you’ve likely heard the siren song of the marketing gurus promising the solution to all your business woes – generating leads. “If you can just get more leads through the door, all your problems will be solved!” they proclaim from the virtual rooftops of the internet. But is that really the case? Will an endless stream of fresh faces really rescue a floundering fitness business on its last legs? The truth is, more leads alone won’t fix your problems. In fact, generating leads may just be putting a band-aid on a gaping wound that’s causing your business to bleed out. Keep reading and discover why generating leads isn’t the solution to your business challenges. The Bleeding Patient Analogy At times, lead generation in your business is a lot
Why Am I Not Losing Weight? The Ultimate Guide for Personal Training Clients
Why Am I Not Losing Weight? The Ultimate Guide for Personal Training Clients The Harsh Reality Pursuing weight loss is no easy feat. You’re trying so hard – eating better, exercising, doing everything you’re “supposed” to. Yet the scale won’t budge or may even climb higher. It’s a frustrating, disheartening experience that millions struggle with. Why is achieving a healthy weight such a challenge? There is Hope Take a deep breath. You’re far from alone in this battle to lose weight. Understanding some fundamental principles about calories and energy balance can unlock the reasons why weight loss remains so elusive and provide you with the solutions to overcome those obstacles. This article will explore three very common pitfalls we’ve seen with thousands of personal training clients and present practical solutions so you can fast-track your progress and lose weight. Weight Loss 101 At its core, weight loss requires creating a
How Undereating Is Sabotaging Your Weight Loss
How Undereating Is Sabotaging Your Weight Loss Introduction: Its a common story from many people just like you – the frustrating cycle of trying to lose weight by severely restricting our calorie intake, only to find yourself hitting a plateau or even gaining back the weight you’ve lost. It’s a common struggle that many of us face, and it can feel like a never-ending battle. But what if we told you that undereating could be sabotaging your weight loss efforts? In this blog post, we’ll explore the science behind why severe caloric deficits can backfire and share smart strategies for creating a sustainable calorie deficit that supports long-term weight loss success. The Struggle Is Real For many people losing weight is no easy feat, and we understand the well intentioned temptation to resort to extreme measures such as drastic undereating in the hopes of seeing faster results. We’ve all been
New Year’s Resolutions: Coach’s Edition
New Year’s Resolutions: Coaches Edition Setting You Up for Success in the Upcoming Year In this article, we’re going to explore how fitness professionals like you can set your own professional New Year’s resolutions so you can adjust your fitness practice to both grow your impact and your income in the upcoming year. And, to make it practical, I’ll share the practices we’ve implemented with success at my gym. So, as clients swarm in with optimistic New Year’s resolutions who are imagining it to be the perfect opportunity to improve their health, lose weight, and start new habits, where should we as fitness professionals focus our professional New Year resolutions? And how can we fully support these hopeful new members while also advancing our own careers? Let’s be intentional about utilizing this demanding period for sustainable good – helping more people, perfecting our craft, and yes, boosting income. You can
How To Set Effective New Year’s Resolutions
How to Set Effective New Year’s Resolutions: A Research-Based Guide It’s New Year’s resolution time. The new year brings a sense of promise, motivation and anticipation for positive change. As the calendar turns to January, roughly half of Americans make New Year’s resolutions – personal goals aimed at self-improvement spanning health, relationships, career, finances, new skills and more in the upcoming year. Yet by mid-February the vast majority have fallen off the resolution wagon. In this article, you’ll discover the major pitfalls that derail most New Year’s resolutions, the Research-Backed Principles that improve resolution sucess, and how to apply those very principles to your new year’s resolution ideas. Read on and realize your New Year’s resolutions this year. Why Do So Many Resolutions Fail? Studies suggest around 50 percent of New Year’s resolutions fall apart within the first two months, and over 805 on the long haul. What causes so
Are Carbs Bad For You?
Are Carbs Bad For You? Low carb diets are often prescribed as the path to weight loss and better health, but is there evidence to support those claims. If you go searching yourself, you’ll find a lot of confusing and contradictory information out there about whether carbs are good or bad. Some diets demonize carbs as the root cause of weight gain and obesity, while others argue that carbs are an essential part of a healthy diet. So what’s the real deal on carbs? Let’s take a balanced look at the facts. Do Carbs Make Me Gain Weight? Many people believe that carbs, especially refined carbs like white bread, pasta, and sugar, are fattening and will inevitably lead to weight gain. But the true catalyst for weight gain is consuming more calories than your body burns on a consistent basis – known as a caloric surplus. To put it simply,